Member for: 2 years (since Nov 26, 2021)
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Website: http://www.goodcashmere.com/cashmere/
About: Lightness – Given its insulating qualities, cashmere jumpers can be lighter than those made of wool and still keep perfect body temperature.

Woolen cashmere series are the best sustainable and renewable fibre with virtues to protect the user from the surrounding rudiments. Be it knit or woven, woolen fibres make long lasting apparels. Fibres from these garments will not peel and will retain its form for many years, even for generations. Not every goat is cashmere, and this is what makes pashmina cashmere wool a unique and valuable fibre. More than 3000 tons of cashmere is made every year with the majority of them from Mongolia, followed by Australia, New Zealand, Iran, and Afghanistan.

In todays environment, customers are becoming major advocates of the back-story principle. They want to be informed about the story behind the stuff they purchase. If the companies are transparent about their manufacturing processes and principles, they are satisfied that they are buying an ethical product. They want to wear cashmere fabrics in a way that fits their style, budget, and conscience.

Swiss consumers buy more of cashmere fabrics, but also increasingly question how it is being produced. Imports of cashmere into Switzerland have increased drastically, during the recent past. Worsted cashmere series are made from non-allergenic natural goat fibres. They are animal-friendly, sustainable, and do not wrinkle. They posses durability with little or no pilling, and becomes softer with the age. The finest quality of cashmere fabrics are based on the purity of the yarn and tightness of the knit. Longer strands give the garment a flatter and tighter feel. The quality of the fabric gets enhanced with the strands getting fuller and softer with every wash.

Price of Wales, Prince Charles has launched a campaign for promoting consumer awareness of wool stating it, a natural and sustainable fibre. As per the campaign, the company which makes products with more than 50% of its content in wool will be using their logo and promotional material.

The luxurious fibres from the pashmina goats have inspired many designers, and are preferred by consumers who are luxury lovers. With all the exposure of ecological living, sustainable cashmere fabrics are sought by consumers who want to own luxurious clothing line and also remain eco-chic.

Do I Need A Clothes Brush?
Your favourite cashmere overcoat or wool blazer: investment pieces, no doubt of value and almost certainly not items of clothing you want to wash frequently. A run of colour or loss of shape are all perils of the washing machine and dry cleaner. So how to maintain a dirt, dust and hair free wardrobe? A lint roller? No – it won’t effectively remove anything more than superficial fluff. The optimal solution is to invest in a good quality brush cashmere series, to remove deep rooted dust, dirt and debris. We detailed this in Ape’s Ten Commandments of Style – it’s a simple step which ensures longevity.

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